by Kim Rivera | Jan 30, 2016
Northville MI Downtown Development Authority Downtown Northville, is a hot spot in Wayne County. Research showed the community and visitors loved the quaint little town and hip atmosphere and shops. We dubbed the town, in a word, “Hiptorian” due to the blend of...
by Kim Rivera | Jan 30, 2016
Fenton MI Downtown Development Authority With all the positive growth happening, leaders saw they needed to create awareness of what Fenton really is. We worked closely with direction from the DDA marketing committee to create a bold statement for Fenton. The brand...
by Kim Rivera | Jan 30, 2016
City of Milan MI This easy going, small town is located on U.S. 23 just south of I-94, offering a quiet refuge from the hustle bustle of city life, with convenient connection to Ann Arbor, Ypsilanti, Detroit, Chicago, Toledo and beyond. Milan’s a community where...
by Kim Rivera | Jan 30, 2016
Canton Township MI Economic Development Canton Township commissioned New Moon to create a new logo to refresh their existing identity. Concept rationale: Contemporary version of existing Canton tree icon with positive energy The variety of green colors for the brand...
by Kim Rivera | Jan 29, 2016
Canton MI Downtown Development Authority Canton Township, Michigan, a wonderfully colorful community, had already established their brand, “ShopCanton.” The Ford Road corridor boasts a diverse selection of over 300 stores, ethnic restaurants, and entertainment venues....