by Kim Rivera | Nov 6, 2020
Lakelands Trail Town District The Lakelands Trail Town District needed a brand connecting communities to green space, and a wide range of recreational opportunities, as well as helping people find their way into the communities along the way. Three communities–...
by Kim Rivera | Feb 14, 2018
The City of Monroe Michigan The City of Monroe Michigan hired New Moon Visions to develop a new brand and marketing strategy. The overarching goal of the Branding Strategy is to have a unifying message that will contribute to generating tangible increases in community...
by Kim Rivera | Jan 30, 2016
Plymouth Michigan Downtown Development Authority Downtown Plymouth hired New Moon to team up with North Star to help determine their Brand Identity. There’s always something going on in Downtown Plymouth, with Kellogg Park as it’s central gathering place for the...
by Kim Rivera | Jan 30, 2016
Plymouth Michigan Art in the Park Art in the Park is a popular art festival in Downtown Plymouth and one of the largest art festivals in the state of Michigan. We used a whimsical, fun, and bright approach to their identity. Plymouth MI Art in the Park Art in the Park...
by Kim Rivera | Jan 30, 2016
Petoskey MI Downtown Management Board Community response to the brand survey was incredible! Not only did the year round community respond, the resorters that summer there from warmer climates were glad to offer input. The core essence of Downtown Petoskey: A...
